slug: pg1-baseline-comparison
title: Baseline Comparison Study
description: A/B comparison against a non-personalized baseline feed — measure click-through, completion, and return rate lift
phase: draft
created_at: 2026-03-03T06:30:08.984440Z
updated_at: 2026-03-03T06:30:08.984440Z
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phase_history:
- phase: draft
  entered: 2026-03-03T06:30:08.984440Z
  exited: null
dependencies: []
archived: false
schema_version: 2